Name: How to Use Interactive Product Demos to Reduce Time-to-Value and Boost Trial Conversions
Uploaded: 2025-06-24T18:56:04.386Z
Duration: 32 min 24 s
Description: How to Use Interactive Product Demos to Reduce Time-to-Value and Boost Trial Conversions

Transcript for "How to Use Interactive Product Demos to Reduce Time-to-Value and Boost Trial Conversions": Alright. Welcome back, everybody, to another session. I am excited. I am really excited about this. The first time I've seen interactive product demos, they were determined to, like, really evaluate and kind of prepare prospects and leads, but I've seen it used to actually reduce time to value. I'm excited to have here Natalie. She's the head of growth and product marketing at Navattic on interactive demo product. And she's a two time solar marketer at a a SaaS startup. She's covering everything she covers everything about go to market strategy and positioning and messaging. Today, we're gonna be talking about product demos, interactive ones, not those demo, product tours that you see in the product, but, like, actually interactive product demos to reduce time to value and kind of, like, help set up that for users. She's gonna share some some cool stories that we'll have here as well. So, Natalie, welcome. Yeah. Thank you so much for having me. I think I I put this in my LinkedIn post this morning, but I remember when I first joined Navattic, we we were definitely looking at all of your content, thinking about how interactive demos play and, like, the product led state, how it fits into theology. So this is a really big full silver moment, both getting the book this morning, getting to see, you know, some interactive demo examples in it, and then just, like, happy this conversation right now. Awesome. Yeah. Feel free to to jump right in. And it's really about showing to people the impact. And you're actually sharing, interactive product demo. Talk about interactive product demos. Because when people think about it is, people think of I've seen it mainly used, to get people to sign up for a demo or to sign up for a free trial, but you're gonna share some examples of how it actually has driven time to value, reduce that and actually boost trial to conversion. For a lot of folks, maybe we can ask, how many of you have seen or used an interactive product demo? Oh, I would love to know the answer to this. Yeah. I I know. I have seen seen or used. I've used it. Yeah. I've seen one for sure. Oh, Darren. Good to see you. Hi, Darren. Awesome. Feel free to type it in the chat. Definitely see. And if not, this is, the the first time you're seeing this is actually gonna be an interactive product demo here. Yeah. I was gonna say, so it's gonna get a little meta. What I'm sharing right now is I created an interactive demo to walk through some examples of interactive product demos. Sorry if that's went a little too far into the theme. But basically, what it really what I'll be doing is just going over two examples from customers about how they use interactive demos both on the website, in their actual product, and then within, like, onboarding drip emails to improve to your point, improve conversion rates to a free trial sign up or improve actual education activation conversion rates within the product itself. So two examples here. If anyone has questions, feel free to jump in. But I'm going to start with Trainual. As I mentioned, this is an interactive demo. I'm sort of going over two different, like, customer stories. So first one here, Trainual, they use interactive demos on their website to increase free trial sign up rate by 437%. I can promise you when we first got that stat, we're like, that's not real. That can't be real. But they did measure it. They use Mutiny to AB test, which I'll get on in a second. So this is a really cool one showing how do you by putting an interactive demo kind of front and center on your website, you're actually getting users more excited, more, bought in to want to try that free trial. Okay. So their hypothesis was that they really wanted to show that moment before users logged in to the free trial to get them excited. I think that was the biggest thing is, like, they were getting pretty healthy sign up amounts. But the question people were signing up not knowing exactly what to do, not knowing what the first action they should take, I think that's very common with PLG. You have to, like, motivate and excite the user, not just get them to actually perform the action. And their hypothesis was, well, if we can show them exactly what they'll get out of signing up for a free trial, exactly the value earlier on, then we'll have more sign ups and more activated sign ups. So the test that they ran was an a b test comparing an interactive demo versus a video. So here are actually the two variants right here. You'll see this version, their original version. It has, like, a watch demo CTA versus start demo. It's a very video focused language of watch the demo now versus click around the demo. And they basically a b tested this using mutiny, had one version again going to a video of Trainual and one version going to an interactive demo of Trainual. And as far as the results, as I mentioned, almost didn't believe it at first but, they did have a statistical significant of 99% where they saw 437% lift in trial conversions, a 106% lift in account that became activated, and a 116% in fourteen day conversion. So not just for more people signing up, more people were actually going through the entire funnel, more people were activating and converting. Because again, they're sort of getting excited about what they could set up and seeing it firsthand. And I think even basic, people knew what they're signing up for. I know Andrew Kaplan, who's also speaking, always talks about the concept of pokers. Like, there's gonna always be a certain amount of free trial sign ups that are just, like, poking around your software. This sort of helps eliminate those focus because they know exactly what they're signing up for, what the product does. It's not just kind of like a guest based off your website language. And you you're comparing that to video. Right? Like, video was in fact somebody asked me this recently. What what are my thoughts about using video to onboard users? And I think there's, like, there's a few things about video that makes it challenging. Like, first of all, you have to unmute. You have to you have to listen. If there's if there's subtitles, that's great. But then now it's a very, like, very, like, you know, high friction experience versus and not interactive. You're essentially passive passively watching somebody go through something versus totally makes sense. Like, they're now seeing, the value and clicking around how the interface looks like versus here. They're seeing it, but they're not doing, and actually following along rather than actually, doing something else. Yeah. I think one of the best examples I've heard of comparisons is like the difference between, like, watching someone drive a car and test driving it yourself. Just the idea that, like, when you are first hand in it, you get to feel it, understand how it works, and you get more of that muscle memory versus watching someone else. I think videos have their time and place, and we've seen even customers actually, what they'll do is they'll maybe embed a video in the first step of their last demo. So if you want a personal touch, you can say, like, hey. I'm Natalie. I'm your onboarding manager. I'll be walking you through. But sort of give the the user the option to either watch more of the video and then click around and learn themselves. That makes sense. Cool. Well, I did wanna show off exactly how training all set up their demo because that's the important part. It's like, yes, these results are awesome, but what they've done and how they set their demo, I think is part of the reason why they've gotten so many people more activated and excited. So this is the Trainual website. Ever since that a b test, they have moved the demo more front and center on their website. I think this is also really cool deployment. They have this section, just call out why Trainual is worth it. They have a calculator, and then they currently have an interactive demo CTA right next to that calculator. So, like, if you're debating why Trainual, you can get either, ROI calculator, figure it out, or, like, see the product for yourself, see what's worth it worth it. Okay. So loading up, it has this full screen embed again on the website. So this is the Trainual interactive demo. First thing I wanted to call out is they have a great opening. So we always say, like, you wanna start with value. This is not supposed to be a click here walk through. I think that's one thing when we talk about interactive demos, especially in a product led sense, people start thinking of tools like Pendo or WalkMe, which are awesome tools for in app guidance. But that's a little more showing, like, click here, then click here to do this thing. Whereas an interactive demo is much more about getting these are excited and presenting their value versus just showing them, like, the the tactical. I think Trainual sets this up really well. They talk about, you know, how you can help with this documentation process automation. And my favorite thing is they call it this will just take a minute. We've seen time and time again some of the best performing demos give some sort of indication of length. So, you know, maybe there's in a few quick steps or just a minute or two minutes, being clear that this is not gonna be something that's gonna be like a full scale demo they have to go through. Yeah. I think that's really important setting the expectation. I was just watching, sales somebody build a sales room, with interactive product demo, and it had, like, a number of steps in the tour. It says one of 17. I'm like, 17? I was like, I'm not gonna go through the whole thing. And I think that's important. Just setting quite expectation. It's not like, oh, you can get through this in twenty minutes, which is, like, wow. I don't have twenty minutes versus, like, a minute. It's easily digestible rather than something that's kind of, like, full. Exactly. I think sometimes when we think demo, we think of, like, a video recording of a thirty minute demo call. Really, these should be, to your point, short and sweet. We see the sweet spot actually between, like, eighteen and fifteen steps. I think to your point, when you start seeing past 15, you're like, woah. That's a lot. And every time we look at drop off, it's usually around step 10. So if you can get it below step 10, we recommend that. And if you're thinking my product is way too complex to fit into 15 steps, we'd recommend you break it out into different demos, maybe offer branching at the beginning so the user can choose what type of demo they want it for. But we always recommend, like, break it up into smaller chunks versus one very long demo. That makes sense. So I think Trainual does this pretty well with breaking up in the smaller chunks with this, like, context setting up top. It's not really simple, but I really like how they have these headers for each of their sections where they're they're explaining what exactly are you seeing. Not surprising in the age of AI. Here, I can zoom in a little bit on it so you could see it. In the age of AI, the first thing that they chose to highlight is, an AI first product. I do think it's important that when you're choosing the interactive demo, you're showing the moment. Like, you're showing that thing that's gonna get someone excited, bought in. It might not even be, like, the first thing you do when the product to get set up, and that's okay. It doesn't have to be the very technical first step. It's more just like what's the first thing that's gonna get someone excited. And then for Trainual, they found that it was something AI related. Again, not too surprising. So what I like here is, again, very short copy. They're really more focusing on the actual product itself and when you click around and explore. And within a few clicks here, we've already gotten an outcome. So they're not like, one thing again, I think people are sometimes tempted with interactive demos is to show more of the setup or the how to rather than the outcome you're going to get. Like, you want someone to want to create one of these, templates and want to, you know, set it up themselves. So really recommend keep it short and, like, show more the end product than necessarily the setup. Cool. I won't go through the whole, Trainual demo. I would recommend if you go to the website, you can check it out. But I just think it's really well done as far as a few key things. Again, keeping short, sweet, value focused. They really anchor the user on what step they're performing and where they are in the product. And then I do really like that each step, they're like, okay. Now let's do this next thing. Like, after the last step, they said, now let's create a template. Really clearly defining the steps. And it's funny because I feel like all these best practices for demo are also best practices for, like, content. It's so true. Like, setting, like, what what what are they gonna do next rather than what are they gonna know next essentially, is super valuable there. Yeah. Exactly. When I was going through this, I was like, you could see how they probably do mirror their onboarding experience similar to this demo. And so when people sign up, they know exactly what they're getting themselves in for. Yeah. And they and they had that in the home page. Right? Like, I think right in, like, around the pricing area, or, like, there was a section about this and there was, like, play with this or something. Yeah. Like, midway on the homepage, they had that pricing ROI calculator, and then they have this call out to try to add you all. Makes sense. Awesome. Yep. And I think that's usually how we see customers deploy it. It's on the website either embedded on the home page or it's like a secondary CTA that you might link out to a full page demo or maybe like, this was the light box that popped up, that explains that's a CTA to either, like, try the product, see more, explore for yourself. I wanna make a point here how important this is. Because, like, when we think about onboarding, this is something all the way from the first session. If you were there, Kate Syuma, she used to work at Miro. She owns, she started GrowthMates. She said, like, when does onboarding start? People think, oh, it starts when people sign up. But, like, this is a great point that it actually starts before. Like, you're onboarding them to the idea of the product. Like, you're actually seeing the product and how it can do, what it can how it can change their life, and this trainer will use interactive product demos to not necessarily onboard them to the product, but to onboard them to the possibility of a new future or, like, a new possibility of a new workflow that can change the way they do employee training or or something else. Exactly. And I think that's where we also seen customers use it, where, like, the website use case makes a lot of sense. But to your point of, like, what else you can do, the next example I actually have here remote, I'll get to that in a second. They use it both across so they use it as a tool for just demonstrating their product in general. So this is a case study for Remote. We did a customer, like, we call them show and tells, but with one of our builders there. And they was school, they use it both in the product, which I'll show off in a bit, but also in email drips. This is something I've been hearing more and more and even something we do at Navattic, because we have a premium product, is we have an event based email drip. And so if you complete one of our main activation moments, we'll send you an email that shows you an interactive demo of the next thing you wanna do. Then if you complete that, an interactive demo of the next thing. So I think your point, like, using demos is a way to anchor to that next step and get them excited about that next product action. Makes sense. Your your screen's a little zoomed in. I think it was zoomed it in for the previous Can you zoom? Is that better? Oh, no. Sorry. It is on my it's on my screen. Oh, of course. I assume it looked at. I apologize. Yes. It did. This makes sense. I'm excited to actually check this out. Yeah. I I was presenting with an interactive demo. Again, I wouldn't say this is a main use case for interactive demos. I just like to challenge myself to use them more. So I wanna make sure that it was presented well. But, yeah, this is I'll go over our customer example from Remote now. This was also the one featured within the book, which is really cool to see. And what was cool is they also called out kind of again that question of, like, demos versus videos. Our I love this quote from our builder there who was saying I was redoing videos every single week. That was not good for me. It was not good for the video for the video team. It was taking a lot of extra resources. And I think that's also another thing when we think about should I use videos versus interactive demos or just, like, should I use videos in onboarding? Commonly, what we hear is just, like, updating some of those videos in the UI can be a little more time intensive. So something to think about. Like, if you are gonna create a video, maybe try to think of ways that you can make sure it's a little more universal versus if you try to show off new features that might be easier with a demo that you can update a little easier. I think that's such an important point. Like like, if you put up a video, like, it's creating a barrier for, like, should we should we update our onboarding? It's like, oh, man. It's too much work. It's too much work. We shouldn't. And now it's like, then your onboarding becomes stale. I think that's the danger of of this. We've seen time again, like, we saw it with full story, how updating the the full story session, a few sessions ago, how updating your onboarding is so critical because it's all about experimentation and having something static potentially with your product, with with videos or any other thing. You wanna be also thinking about, how easy or how hard is it still updating. It's great to hear direct product demos might just swap an image there and here and kinda move things around. It's, it makes it easy. Yeah. Rather than having to, like, reshoot the entire thing, because I remember I used to make product videos before I joined Navattic, and it was like we would outline the video. We would then have to send it to the video producer, then the editor. And by the time we got the video back, the UI was out of date. That was always sort of a painful process. So it's nice with the demos. Even if your UI goes out of date, you can just swap it in and out. It's not like you have to, like, redo and re upload the entire video. That makes sense. That's so cool. So talking about what would how did remote think about using it. So their hypothesis again, so it's similar to Trainual just different deployment was that adding an interactive demo earlier on the user experience. In this case, in onboarding drip campaigns and in the actual product itself, it's gonna educate users because they're gonna know the actions they need to perform and then get them excited to want to continue to set up. And then as far as results, the quote that we heard from our builder there was significant engagement with the demos and I actually did do some peeking into their demos and saw that they had about a 77% demo engagement rate. So for context, that's a people who see the demo, how many people actually go in and start using it, engaging with it, and then a 35% demo completion rate. So of those who start the demo, how many actually finish off. And every year, we put out this big report where we look at the top 25, 10%, and 1% of interactive demos built on our platform. And for some context, these metrics would get them within the top 10%. So these demos are performing super well within the top 10% of the demos built on our platform and clearly seeing a lot of good engagement. It's 77% of people are seeing the demo, playing around with it, and then 35 of people are completing it. Okay. And now I want to show again, get into the more fun stuff, actually show off remote deployment. So this is remote. This is what it would look like if you log into their free their platform or their free trial. And they have two different ways that they use demos in the platform. I think this is some of the most common use cases we get about interactive demos actually in app. Because to my point before about, like, Pendo, it's a little different than, you know, in an onboarding experience where it's like click here, click here, click here. It's more to show expansion opportunities. I would recommend it as much for, like, a more like a tutorial because that kinda again, you can use other in app tools for that. This is more, hey. You've maybe explored this part of the pro product. Here are some other ways you can use the product and get you excited about expanding your usage. So remote two different deployments. They have one, they have this product tours. Under their drop down on their main nav bars, they have this product or option. And when you click on that, they give you four different options. They have employee record of service, HRIS, non tractor management, global payments. Just basically four different ways that you can use their product. And if you click in, what I like here is that they'll show, like, okay. Hey. Do you wanna take, a step through our global employment? What's cool is they this is, something that we built to actually be used as, like, a constant CTA with an interactive demo, this bar that you see up top. And they use it as a way to bring you back into the product. So if you hit this end product tour, if you hit maybe later, it actually brings you back into the Remote platform. So that was the first way to deploy it. The second way is I wanna show off this talent solution. So what you saw just happened is actually what happens when you're in the Remote platform. You go to this talent solutions page, And within, like, a few seconds, it loads you into this interactive demo, which I thought was pretty cool, especially like the little loading screen. So it's a new part of the platform that you maybe haven't gotten a chance to play out. And rather than kinda like the the past deployment was a little hidden. This is, like, front and center. If you click on counts insights, it will bring you into this interactive demo. But, again, giving you the option that if you don't if you want to go back, if you don't want to play into the interactive demo, you can and make me very clear that, like, you are in a product Remote. I think this is a really split deployment because it makes it clear, like, this is not the actual product. You are viewing part of it. This is the kind of a walk through. It gives you an option to go back in the product, but also lets you see a part of the product that maybe you haven't set up yet or you don't have access to on your current plan. That's another thing is we use c demos a lot for upsell opportunities. Okay. And then last thing, I was gonna walk through their deployment and, again, point out some things that I think they did really well in this demo. This one definitely is a little more I'd say, like, bottom funnel focus, a little more how to than the training example we saw. And that is generally our recommendation while these all should be value focused. If you're gonna find the website, that should be, like, highest level value focused feeling for most people. Once you get into the product, well, it shouldn't just be, like, click here, click here, click here. It can be a little more educational enablement because these are actual users who are familiar with your product. They have a little more understanding and context. But again oh, sorry. Oh, I was just gonna I was just gonna add to this before you I, before you switch. I'm I'm not sure if you're adding more to this particular part to it. I was just gonna go walk through the demo. So if you have any help Oh, yeah. I I just wanna call out how smart the Remote team did this. They're tackling a very hard problem a lot of onboarding, teams face, which is around the back page problem where you your app has no data. What do you do? Getting dummy data takes a long time. Right? It takes it takes engineering work, and it's so smart that they use a direct product demo to kinda showcase, like, here's what it will look like when it is, like, fully built out when you have all everything kinda set up already. So kudos on them for for setting that up and kinda tackling that specific problem with this with this approach. Yeah. I think the blank space problem is such a good way to put it. Like, so often when you log into a product, especially someone like remote, which does a lot, it is a really powerful platform, and there's a lot to it. It's very easy for certain parts to just feel entirely empty, and you're like, what do I what do I do with this talent insights? Like, what does that actually mean? And then you might just, like, miss out on a product that is one of those, like, key moments or something that is a really big differentiator because you don't have any product up data uploaded. You don't really know what it does yet. That's true. Awesome. Yeah. So I what I love off the bat about this demo is that they do have, like, a little graphic to hook you into. I just like that something a little visual upfront, and, like, they explained this demo will guide you through how to use talent insights. So, again, a little more, like, tactical, but they're keel still keeping it value focused to identify the best location hires and make informed decisions with data driven insights. It's not just he walked through talent insights. It is again reinforcing, like, this is why you wanna set that up. This is why you wanna use talent insights. So again, they kind of walk you through a simple flow and still really put context. Like, the the I can't stress this enough. The best demos I see oftentimes do use these, like, multiple headers and also just different formatting to create some visual variance to give context to the user of what are they looking at, what are they seeing. Because it is still a lot on screen. I think also the I really like how they use blurring here. So you see that everything else in the background kind of blurs out so you're just focused on this job skills and roles. But it really gives anchor as the user of, like, oh, this is this is where I should be looking when there could be a lot going on to distract you. Again, sort of step by step breaking it down. You'll notice each model, not that too much text. It's not overwhelming. Really letting you break down easy chunks, and kinda walk through very simply how you would use first steps to use the talent insights product. And within a few steps, they actually show you what your talent pool could look like. So similar to Trainual, I would say even maybe they showed a little more of the setup because it's in product. But within a few steps, you're seeing outcomes. You are seeing the talent pool available. You're seeing what this would look like to the point of the the blank slate problem or not having any data loaded. You are now seeing what it would look like with data and how exactly you got that data set up. And then full again, showing off them as, like, moments around as to employment costs, salaries. I'm really going into, like, the the nitty gritty of it. Again, I won't go through the entire interactive demo. If you wanna go sign up for Remote, go to the talent insights page and you'll get to see it. But did just wanna cover again some of those best practices around keeping each of the steps short and really anchored on one particular task that is leading to one of those, like, moments, something that you want the user to perform themselves in action, but maybe need a little bit of setup before they can see what that end result would be. Okay. So kinda step through that a little fast, but plenty of time for questions that people have for interactive demos, best practice, any other way we've seen customers deploy this, or, you know, we also have our own premium motion at Navattic that we launched last year. So if anyone has questions about the process of launching a premium motion, I'll also have a lot of insights about that as well. Super cool. Awesome. If people have any cute questions, drop it in the q and a chat. But I'm actually gonna do the book giveaway first. Natalie, we've been playing some games here. I'm actually gonna play a game, called demo decode. So you're gonna scramble the word. And the first one to post it in the chat will get a physical copy of the book. I hope it's not too hard. And yeah. So let me know if you're when everybody's ready, I'm gonna count to three, and then I'm gonna show the scrambled or scrambled word. So it's right. Ready. Go. It's right here. What is this? I actually I thought I was gonna be like, this could be easy. It's two words, not cheating. I should play some, I should play some music. It's a little like Jeopardy music, but like doo doo doo doo. Yeah. It's already oh, man. No. It's really it's okay. I'm gonna give a clue. It's related to the session that that Natalie just gave. More embarrassing that I can't get it that way. No. It's not. It's not fair. It's okay. I'm gonna I'm gonna keep going. It's related to the product that that Natalie was talking about. Yes. Oh. For Misha. Yes. Interactive demo. I thought this is gonna be so easy. I was freaking out the whole time. Oh, I thought okay. First of all Yeah. To grab I should have gotten that. No. It was hard. That's so funny. With the five letters. Like, the first one was only those five letters. Not that I can mix them between the two words. Yeah. Yeah. So yeah. An email. So book yeah. So over there. Awesome. Thank you. Alright. That's it. Well, obviously, thank you for reflection sponsoring the book. And, Darren, I know you're here. I'm gonna showcase screen space later. But let's take some q and a. I have some few questions here. If you do have any questions, pop drop in the chat. So, not in the chat, in the QA tab. This is a little bit of a cheating question. Which is the best tool which is the best tool to create in prod demos and demo gifts? Let's talk about the first one. Natalie, please explain. Again, I'm gonna fully admit bias here. Obviously, I work for Navattic. We're an interactive demo company. I will use this to plug a cool feature that actually, a lot of our customers don't know we have. So I need to work on that from product marketing. But you can actually export these demos as demo gifts. So if you built a demo walkthrough exactly. I know. We don't showcase this enough. But you can export it as a little gift to use in emails and, like, on LinkedIn. Like, I create for new product launches. I have started downloading those gifts. I put them into, like, a nice descript background because I'm trying to, like, you know, build up the the brand and all that, and then upload the GIF into there and then post on my demo over doing a new product launch. So you can actually export these as GIFs. That's cool. I was, you you didn't plug this question in. Did you buy any this is a joke. You don't know a surety by any chance, do you? Just, like, paid a little money beforehand, but not first. No. Just kidding. Yeah. Let's see. Mic drop. Awesome. Awesome. I think that's all. I mean, if any other questions I I can think of are maybe any best practices you have around around interactive demo you mentioned around keeping it under 10 flow, screens or steps. Any other best practices? I I know you you launch experimentation. Like, what are things they should experiment with, with, with their interactive demos here, maybe around timing or location or anything else? I'm curious what that could be. Yeah. The biggest thing that we've seen recently is we've been experimenting. And again, like a best practice from onboarding with, segmenting demos by personas, use case, or roles. So we just launched an AB test a few weeks ago where we tested, like, a demo that's just sort of a generic overview of what our platform does versus one that asks you upfront what is your role and what type of demo would you like to explore. So if you could say I'm a marketer, I want a marketing demo, I'm sales, I want a sales focused demo. And we saw that the interactive demo that branched at the beginning that you ask you to personalize or choose your own adventure by your persona have for one of the demos, the 33% higher click through rate and for another 50% higher click through rate. So basically, across the board, the persona based demo outperformed an overview demo. Even when we create an overview demo that, like, gave you branching options later down, still putting the branching upfront with the preferred. So I would suggest, like, experiment if you do have an interactive demo, Experiment with creating one for different personas, whether asking them upfront to select their persona or maybe if you have persona specific landing pages or maybe different features in their product that resonate more for different personas. We really saw that, like, persona based personalization worked really well. And you can do it with, like, vertical use cases, jobs to be done as well if you're not as persona based. I feel I feel like that's, like, a team that's, like, been, like, really important throughout this past few sessions. It's, like, personalization is important. I know Andrew talked about that. I know he's a big fan of the topic as well. Like, he talked a lot about the importance of personalization and breaking it up into different things. So it's about giving the user or the person what they truly want, the desired outcome. It's showing it to them, and that's true power of that as well. And I so thinking of, like, personalizing and onboarding, I think the the coolest thing I'm waiting to see and probably something we should test at Navattic would be a customer who asked their users upfront what persona they are and then uses that demo data to feed into the product experience and then give you a personalized onboarding depending on what you selected. We haven't gotten there yet. I haven't seen a customer do that. But if we have any customers on this call who wanna, like, be the first to try something, that's what I'm on the lookout for. It'd be really cool if you ask upfront in the interactive demo what's your role, and they can use that data in the actual product experience. Awesome. Well, Natalie, thank you so much for your time. I appreciate it. I wanna send you a a gift tomorrow. I'll send you a message around it. So I appreciate you, for showing up today to talk about interactive product demos. We're about to hit our last session. We actually have somebody who's a good friend of mine, Wes Bosch, who's coming on in, in about fifteen I think fourteen minutes to talk about and and with Mason from Chameleon where they talked about the the bench benchmarks and best practice. So people talk about, you know, how many product or steps should I have, how many things should I have in a checklist. They analyze over 550,000,000 user interactions through this, and we're gonna be talking about that in a little bit. Of course, Natalie, thank you so much for your time. I appreciate you. Thank you. Thanks for having me. Yeah.